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0:10 Everyone is starting to use devices like Alexia, from Amazon, to perform voices searches. Today I’m going to share with you how you can generate more search traffic using Voice Search.
0:30 Voice Search Optimization Tip #1
So the first tip I have for you guys is to make sure your site is compatible with HTTPS framework. If a website is HTTPS, from what we found, it’s much more likely to generate traffic from Voice Search. We’ve noticed that over 65% of the results from Voice Search are from sites that have HTTPS.
0:50 Voice Search Optimization Tip #2
The second tip I have for you is to build authoritative domain. This isn’t going to happen overnight. You’re not going to be the next Forbes or Huffington Post or Business Insider, but you can still be an authority within your niche. What we found is sites that have a lot of links, a lot of amazing content, social shares, good user experience, overall, they’re an authority because they deserve too, are the ones that are getting the lions to share of the Voice Search traffic. And if you, yourself, don’t have an amazing site or amazing experience, and you don’t feel your authority, that’s okay, do something to fix it. Make your content better. Make your design better. Outreach to people who link to your competitors and ask them for a link. Go above and beyond with your marketing to be the leader. If you’re not one to be the leader, you’re not going to get the traffic from Voice Search.
1:45 Voice Search Optimization Tip #3
The next tip I have from you, and this comes from my friend, Brian Dean if you want to do well in Voice Search you need to make sure you’re website loads fast. It needs to be precisely 4.6 seconds or faster. That’s more than 50% faster than the average webpage. So if your website loads fast, you’re more likely to get the traffic from Voice Search. If it loads slow, probably not going to get that traffic. Do you know how fast your website loads? Leave a comment below. If you don’t go to Google PageSpeed, put on your website, let us know what your scores and how fast it’s loading.
2:11 Voice Search Optimization Tip #4
Last but not least, you need to have short answers within your content. Here’s what I mean by this. If you want to go after Voice Search, similar to normal SEO, pages with over 2,200 words perform better than pages that are 500 words, or 600, or 700. The more content you have, the more Google can index you for different terms, the more traffic you can potentially get. Within that content, you want to have quick short answers. For example, if rhyme writing an article that breaks down SEO and a whole beginners guide to it, maybe I’ll have a heading called, What is SEO? Then I can have a one or two sentence answer to what SEO is. That’s an example of in-depth content, right? How I can use headings in in-depth content and use short answers because that makes it easier for Google to give people the answers.
3:10 If you follow all of those tips you’ll be able to generate a lot more traffic through Voice Search. I know it’s not popular yet, I know it won’t make up the majority of your traffic, but you need to get on top of things because eventually it will become way more popular and you don’t want to be scrambling at the last minute to get that extra search traffic. So thank you for watching. If you enjoyed this video leave a comment, like, share, subscribe, let other people know about it, and thank you very much. If I can do anything to help you let me know in the comments and I’ll respond, and I’ll try to get you the most traffic possibly from Voice Search.